Facebook have recently released Beacon. Beacon, part of the sites ‘new’ business products, enabling a brand or business to capture their user’s actions on their own website and send those actions to Facebook for Social Ad distribution into the News Feed.
This new form of behavioural targeting leverages the way social networks work in a new [...]
Last week we saw Facebook add thumbs up or thumbs down icons to your newsfeed so you can quickly tell Facebook what you like and don’t like. Now word reaches us from Googlified that Google is also trialling voting buttons on search results. The experimental feature enables you flag preferred results which will re-appear next [...]
Book Now for Christmas!
With less than 30 days before Christmas, our thoughts turn to festive cheer, and of course, delivering client sales. This example is from our latest CRM delivery for Budget Car Rental Norway. This reguar mailshot helps Budget Norway keep in touch with its customers and of course, achieve additional sales, this month [...]
In 1995, when Jamie was first working in digital agencies, there was talk of mobile phones being able to triangulate where you were and send you a message offering a free coffee when you walked past Starbucks. Roll on 12 years (crikey!) and it’s still not happening. BUT, Google are launching a new product for [...]
