Christmas 2009 saw a change to the usual, predictable nature of the pop charts. Rage Against The Machine’s ‘Killing in the Name’ managed to beat the X-Factor competition to claim this year’s Christmas No1 spot in the charts thanks to 975,000 fans of a Facebook group.
Most would say it was a victory against commercial dominance [...]
Category Archives: social media
Where were YOU when RATM got to number 1?
January 25, 2010 – 12:10 pm
How to react to bad publicity on Facebook
January 12, 2010 – 5:58 pm
The world of social media is in constant evolution and there are no hard fast rules on how to interact with users. Whilst most companies learn by trial and error, a few have learned the hard way that responding to a social media PR crisis can prove very difficult in a world which holds freedom [...]
Twitter - the new search marketing platform to watch?
August 6, 2009 – 11:51 am
Most people would say that the current hot topic within search marketing revolves around the Yahoo/Microsoft deal. However, something of equal interest to search advertisers should be the new Twitter homepage in which is ‘Search’ focused. Following on from James Glick’s blog post on Twitter back in December 2008 , I can now report that [...]
Get free impressions on Facebook advertising
June 17, 2009 – 9:52 am
You can probably wrangle down the price on just about anything right now. But getting stuff for free is still difficult. And getting good stuff for free is really tough.
So it’s a bit of a surprise to find that we can get free impressions on Facebook engagement ads. And those free impressions work as hard [...]
Wolfram Alpha primed for the big time
May 19, 2009 – 3:15 pm
At CheezeDMG we’re always evaluating and reviewing new search engines to make sure we’re adding maximum value to our clients’ PPC campaigns and to gauge whether they can break the Google stranglehold too! In the same vein that we have reviewed/evaluated Cuil, Kumo, Twitter and Oparla in the past, we were really excited to experiment [...]
