Most people would say that the current hot topic within search marketing revolves around the Yahoo/Microsoft deal. However, something of equal interest to search advertisers should be the new Twitter homepage in which is ‘Search’ focused. Following on from James Glick’s blog post on Twitter back in December 2008 , I can now report that [...]
Category Archives: Twitter
Bigger than Google in 2009?
Our Client Services Director, Mike Groves, spoke at Internet World Expo yesterday with a presentation on “What’s going to be bigger than Google in 2009″.
Some of Mike’s points were being tweeted as he made them, see the resulting Twitter stream here http://bit.ly/vDz54
To all those that weren’t fortunate enough to be there to see it, please [...]
Top Five Tips for Brand Success on Twitter: Conversion through Conversation
Twitter’s here. You can’t visit a website or turn a page, digital or otherwise, without reading about it. Whether it’s Jonathan Ross’ banter or breaking news stories - Sky has a Twitter correspondent and CNN has the highest following of any user; yet it’s the user who’s breaking news first - the plane dumping in [...]
Dance to your brand’s social media beat - your customers’ll join in too.
Econsultancy asked the question ‘Should brands ignore social media criticism?‘
Here’s our quick take on it. In short, don’t ignore your customers, but don’t indulge them either…
It’s a good question - risking potential backlash from digital agencies who are singing social media hymns from the Twittertops. But actually it may make for more productive and effective [...]
Twitter continues to surge forward in 2009
As Facebook makes drastic changes to its pages to adapt to the real-time methodology that Twitter has embraced, it would be a good time to take stock of how Twitter is developing in light of it’s much stronger competition. With 3rd party web and desktop apps continually being innovated with the high quality content on offer, [...]


