CheezeDMG Blog

Matt O’Brien, MD of Cheeze was quoted this week in Travolution talking about maintaining spend in the downturn. This year has already seen substantial growth in results vs this time last year, and this article looked at the differences we were seeing last Autumn when the recession was starting to bite,

If we compare Autumn 2007 with Autumn 2008, we’d expect to see a drop in sales, but our research shows that actually those travel brands spending on a par with last year are achieving on average a 30% increase in sales over this period last year.

And brands that have trimmed their digital marketing budgets are still seeing, on average, a 7% boost in like-for-like sales.

For many travel clients there are still huge opportunities to maximise returns from paid search as well as maintaining relevance and visibility in other accountable digital channels.

You can read the full Travolution article here.

Digital Marketing Group plc, parent company of Cheeze has been named as the UK’s top digital business in a new report compiled by top marketing services, media and entertainment financial specialist, Kingston Smith W1.

The list, to be published in full on Thursday was commissioned by Campaign Magazine.

Commenting on the placing, Ben Langdon, DMG CEO said,

Being named as the UK’s largest digital business is testament to the drive and ambition DMG nurtures and enjoys. We have built a team of dedicated and dynamic experts in a wide range of digital, data and direct disciplines, and created an environment which enables them to deliver our clients cutting edge digital marketing.