Twitter continues to be the number one marketing topic on everyone’s lips. As an agency we have been using Twitter as a means to connect with a wider audience and have more conversations than we have on the blog.
The blog continues to grow with a substantial boost in RSS followers this year which is a [...]
Topic Archives: Marketing
A big Twitter Update
February 17, 2009 – 3:00 pm
DMG named top digital business
January 20, 2009 – 2:55 pm
Digital Marketing Group plc, parent company of Cheeze has been named as the UK’s top digital business in a new report compiled by top marketing services, media and entertainment financial specialist, Kingston Smith W1.
The list, to be published in full on Thursday was commissioned by Campaign Magazine.
Commenting on the placing, Ben Langdon, DMG CEO said,
Being [...]
Viral marketing will be important in 2009
January 12, 2009 – 3:25 pm
The recession will have an impact on marketing, forcing brand owners to re-asses their marketing strategies and spend. Viral marketing, seen in some quarters as ‘frivolous’ still warrants attention and investment in 2009. Oli Christie, Creative Director of sister agency Inbox [a leader in viral games], has published a guest article at Net Imperative outlining [...]
Brands; love thy consumer….
December 4, 2008 – 12:33 pm
As we head deeper into a financial recession, so the amount of articles increases about ‘retreating’ media spend to safe havens, ranging from paid search to ‘tried and tested’ television advertising. However, in these tough times it is too easy to forget the consumer. (During these times) brands may continue to spend money attracting the [...]
5 tips for setting up a social network
October 13, 2008 – 1:49 pm
Last week we talked to Simon Larcey of Martech Global, on the subject of branded social networks. Simon and I worked together to bring you our five top tips for building your own social network.
1. Research your market
If you have an audience with a specific interest, find out how many use social networks and ask [...]
