CheezeDMG Blog

Adage.com publishes a list of the most infleuential blogs, the Top 150. This list of influential blogs contains major players including chrisbrogan.com and PSFK. We are delighted to see the Cheeze blog appearing in position, er 785 which is an awesome start. [hey we don't make the rules or the maths]. Naturally we are planning our assault on the real 150 in due course.

Thank you to our wonderful readers and agency contributors.

Blogs continue to grow in number and in readership. Jupiterresearch put the growth of monthly blog readership at 300% over a 4 year period. The study also identified that blogs are now playing a key part in consumer decision making cycles, with 25% of readers surveyed saying they trusted an ad on a blog, compared to only 19% on a social network.

The importance of blogs continues to spread away from pure IT/technological focus to become a wider part of online consumption.

chart from emarketer.com

In a time when some sectors of the industry are proclaiming the death of blogs and blogging, these trends help to highlight the importance of a blog as a softer approach to achieving consumer connection.

You can read the full article here.